John Lewis Christmas stop motion tv commercial
The concept.
The aim was to enlist the help of different creatives – talented illustrators, animators and makers, all experts in their field – who could bring our vision to life. The group ranged from high-profile directors and puppeteers to university graduates. Everything – from the claymation figures and Spikes the hedgehog, to the cardboard 222 bus to Tooting – was painstakingly made by hand. British director Oscar Hudson was tasked with the job of blending the styles and bringing everything together in a series of stop-motion vignettes.
Give a little love – John lewis Christmas – Lighting Cameraman : Philip M Powell
Chris Hopewell – Director
Chris Hopewell is a highly-acclaimed video director and artist who has worked with Radiohead, Franz Ferdinand, The Killers and Scissor Sisters among many others. Chris created the ingenious claymation scenes where we see the young boy save the clay snowman.
