THE CHALLENGE – Honda 360VR

The challenge was to create some realistic, bright, daylight look lighting in a cramped and dark interior in the corner of a factory in the USA. The creation of 360 assets is always a challenge and this project was no different. The task was to  produce a convincing 360 multi-zone virtual tour of a tiny aircraft without access to an actual plane, only a somewhat incomplete interior mockup. I flew to North Carolina, having sourced local lighting and grip equipment,  as well as bringing specialist camera equipment for this project.

Working in a less than ideal setting with limited time, the key to pulling this project off was the crafting of some convincing yet subtle lighting and meticulous attention to detail during the photography phase. The trick was to create daylight within the small space and then photograph the exterior ‘plates’ on location from the exact height and angle. These would be placed in later, back at the studio, to form the final virtual experience.